Wednesday 31 August 2016

Are Seasons Capitalized?

When we write the days of the week, we capitalize their names. We do the same for months. But when it comes to seasons, more often than not you’ll see them written in lowercase. Not that they’re always written that way—once in a while you’ll see them capitalized, which should suggest that there are some capitalization rules that apply to seasons after all. So here they are.

In General, Can You Capitalize Seasons?

The seasons—winter, spring, summer and fall—do not require capitalization. Some people think these words are proper nouns and capitalize them using the capitalization rule for proper nouns. But seasons are general nouns, so they follow the capitalization rules that apply to other general nouns.

Does that seem unfair? We capitalize Monday and February, so why not summer? It’s a valid question. But then again, if we were to always capitalize the names we give to specific periods of time, wouldn’t we then also have to capitalize afternoon or morning? You can debate this as much as you’d like (and please do in the comment section), but as things stand right now, seasons are common nouns, so no capital letters for them.

When Can You Capitalize the Names of Seasons?

There’s one exception that you’ve probably already thought of: when the name of a season is the first word of a sentence, you should capitalize it. Likewise, capitalize seasons when they are part of a proper name or a title, like the Summer Olympics. If your name is Summer, which is great because it’s a lovely name, there’s no reason not to capitalize your own name.

If you’re a poetic soul and you like to think about seasons as if they were people, you can also capitalize their names. If you want to write a verse that describes how summer is caressing you with his warm arms, go ahead and capitalize that “s.” But when you’re done with the poem, remember to switch back to lowercase in your everyday correspondence.

A quick summary:

  • The general rule says that seasons should not be capitalized. They are common nouns, not proper nouns.
  • But there are a few exceptions that call for capitalization. Capitalize the name of a season when it’s the first word of a sentence or part of a proper noun. If the season is being personified, you can capitalize it then, too.

Examples

This fall, you can cozy up in military-style outerwear, throw on a tartan coat, try out a sweeping cape, or keep the chill at bay with an elevated version of the workaday puffer jacket. —New York Magazine

Southern California is having its smoggiest summer in nearly a decade and hospitals report an increase of people with breathing problems. —ABC News

You could say Rob Connolly’s competent but slight thriller “Edge of Winter” is about extreme roughing it. —The New York Times

Only at the end of spring did they rise above average, the Woodland Trust said. —The Guardian

Tuesday 30 August 2016

Save Time & Work Smarter with these 5 Email Apps

Do you have any idea how many hours a week you spend reading and writing emails? Well, according to a recent study by McKinsey & Company, it could easily be 11 hours for the average worker—and that doesn’t even count personal time! Just let that sink in for a moment…

Well, now you can take matters into your own hands (and possibly retain some sanity) with these time-saving and feature-packed third-party apps.

1. Yesware     Especially helpful for: Sales professionals

Want to know what happens after you click send? This is Yesware’s big hook, and it’s a meaty way to explain a product that gives you a ton of insights on post-send activity.

 

  • Know who opens and clicks on your emails and on what device
  • Schedule your emails to send later
  • Automated follow-ups via mail merging
  • Syncs with Salesforce
  • Works with Gmail, Outlook and iPhone

 Get Yesware for Free Here >

2. Boomerang     Especially helpful for: Organization of sent and received email

Boomerang has a similar feature set to Yesware, but we are adding it to the list because it’s a little more mainstream focused and less sales-industry driven. For instance, if you receive a bill but don’t want to deal with it today, you can click on the boomerang icon to send the bill to the top of your inbox at a later date.

  • Know when someone opens your email
  • Set custom reminders to respond or follow-up
  • Schedule your emails to send later
  • Works with Gmail and on smartphones

 Get Boomerang for Free Here >

3. Inbox by Gmail     Especially helpful for: Early adopters and users who receive a lot of promotions

Inbox is Google’s latest email product that overhauls the email client experience. Right now, it’s available by invite only but only takes a few seconds to request an invitation on the official site.

 

  • Scan important info from emails without having to open them
  • Put to-do reminders at the top of your inbox
  • Automatically catalogue promos, travel info, and purchases
  • Works with Google Chrome or smart-phones

 Get Inbox for Free Here >

4. Rapportive       Especially helpful for: Getting context on whom you’re emailing

Rapportive is basically LinkedIn meets Gmail, and it’s really slick. While emailing contacts you’ll see their profile with important details. It’s a very simple but useful way to save time and to keep content relevant.

 

  • See who you’re emailing
  • View contact’s job profile and location
  • See your shared contacts
  • Connect via LinkedIn without leaving Gmail
  • Works with Gmail only

Get Rapportive for Free Here >

5. Grammarly on Chrome      Especially helpful for: Eliminating writing errors and improving communication effectiveness

Last but certainly not least is Grammarly for Chrome, which is new and absolutely free. Grammarly will intuitively help you eliminate writing mistakes nearly anywhere you type on the web, including Gmail and other popular email clients.

  • Correct up to 10x more writing errors than with popular word processors
  • Evolve your writing together as the app becomes smarter the more you use it
  • Works with Gmail, Facebook, Twitter, Yahoo, LinkedIn and thousands of other sites

Get Grammarly for Free Here >

Monday 29 August 2016

5 Tips for Writing an Amazing Thank-you Card

If you want to let someone know how much you appreciate what they’ve done for you or what they’ve given you, the classic way—writing a thank-you card—is still the best, the classiest, and the most appreciated way of expressing gratitude. Lest you forget this, there’s always National Card Reading Day to remind us how fulfilling it is to receive a thank-you card, and how respectful it is to send them. If you’ve never written a thank-you card before, don’t worry—it’s easy to write a great one if you follow the steps below.

Set Aside the Time

Sometimes you might need to write more than one thank-you card. After a wedding, for example, it’s a good idea to send thank-you cards to people who attended or sent gifts. But even if the number of thank-you cards you need to write is relatively small, always set aside enough time to write them. Writing thank-you cards shouldn’t be rushed, and you don’t want to make mistakes in your cards. Consider drafting your messages on scratch paper or your computer first and then copying them into the cards themselves.

Make It Personal

A thank-you card says that you took the time to choose the card, compose the message, write it down, and send it. But if you were to print out your thank-you cards, it would completely ruin the personal touch. That’s why thank-you cards should always be handwritten. Not only that, but they should be handwritten in your nicest writing because there’s no use in writing a thank-you card that the recipient won’t be able to read.

Be Polite

Thank-you cards need to be polite. Don’t start with “Hey You,” even if that’s how you would greet the person on the street. Thank-you cards are a classy way of showing your appreciation for someone’s effort and goodwill, and if you’re going to do it, do it right. Start with “Dear…,” and end with “Sincerely,” or “Yours truly.”

Be Thankful

Being thankful in thank-you cards is more than just a statement, and it should be expressed in more than one sentence. The first sentence of the card should say what you’re thankful for. After that, mention how you are using the thing you’re thankful for or how it has helped you. It’s also a good idea to include a reference to the next time you might see the person you’re writing to, and to state once more that you’re thankful.

Be Pleasant, but Don’t Exaggerate

No matter how thankful you might be, resist the temptation to exaggerate. For example, if you’re writing a thank-you note for a painting you got as a present, saying that it changed the way you think about art might be an exaggeration. On the other hand, saying that you’ve already found a nice place for it on a living room wall demonstrates exactly the right amount of pleasantness expected from a thank-you card.

Friday 26 August 2016

A Complete Guide to Reevaluating Your 2017 Goals

You came into 2017 with high hopes.

Maybe you decided Stephen King isn’t the only writer who can mash out a few thousand words every day. If Chuck Palahniuk can hammer out an entire novel in under two months, you reasoned, then surely you’d be able to finish your opus by springtime. Journalists churn out many hundreds of words each day and presumably still see the sun once in awhile.

Admittedly, King’s advice to newcomers is to start by aiming for a thousand words a day, six days per week—while many other longtime pros get by doing less: working from an outline, novelist Colson Whitehead shoots for a thoroughly manageable eight pages a week. Zadie Smith has said just getting to 800 words “feels like a champion day.”

Alas, writing is hard.

Distractions abound, as do other, non-writerly responsibilities. Maybe you need to clear out your inbox before your head’s clear enough to tackle your intro. Or maybe it feels essential to transcribe every word of a research interview you taped before you’re ready to map out a structure. “My apartment in college was never cleaner than during exam week,” veteran reporter Michelle Willard jokes, “and it’s still true: I’ll clean my desk when I want to put off writing a story.”

Whatever resolutions or goals you’ve set for your writing this year, if they’re not working for you, that’s okay. Beating yourself up about it isn’t going to help, so the first step is forgiving yourself. There’s no guilt in being realistic, so long as you’re still writing. With that in mind, here are some tips to help you recalibrate your writing goals for 2017.

It’s okay to start small

Goals are helpful tools for getting writing done. But when they feel depressingly out of reach, they can become crippling and counterproductive. When possible, sometimes it’s wise to ease into your project rather than stress over the eventual scope of the end product.

For instance, a radio journalist covering the news of the day might be obliged to write two versions of the same story: one short, the other longer. By first knocking out a few quick sentences for an announcer to read, the reporter crosses the short version off her to-do list and now has a workable outline from which to build the longer spot.

The same lesson holds true whether you’re drafting a grant application or a novella: your word count will be low before it is high, and sometimes it’s practical to work that to your advantage. Be deliberate about it—make it part of your process—and you’ll surmount one of the greatest obstacles writers face: getting started.

Carve out time to work

Writerly concentration is often fragile. It can crumble with the buzz of a single text message and take several precious minutes to reassemble. If you’re juggling other responsibilities—whether you also have to run meetings this afternoon, or just run laundry—it’s easy to pretend you’ll cram in some writing during brief windows of downtime in between, but that rarely works out.

This is why many writers carve out specific hours to be alone with their work. Some put their phones in airplane mode; a few insist on going offline altogether, instead doing their writing with old-school pen and paper. King has advised against working in a room with a phone, TV, or even so much as an interesting window to look out of; for him, the point of working set hours is “to make sure the muse knows where you’re going to be every day.”

But your routine doesn’t have to be brutal, argues Tim Kreider—a committed writer of the four-to-five-hours-a-day school. Your sessions do, however, have to afford enough empty space for your creativity to breathe:

Idleness is not just a vacation, an indulgence or a vice; it is as indispensable to the brain as vitamin D is to the body, and deprived of it we suffer a mental affliction as disfiguring as rickets. The space and quiet that idleness provides is a necessary condition for standing back from life and seeing it whole, for making unexpected connections and waiting for the wild summer lightning strikes of inspiration — it is, paradoxically, necessary to getting any work done.

If your writing objectives feel difficult to achieve, perhaps part of your revised goal should simply be scheduling a realistic window to work in, and sticking to that.

Keep giving yourself deadlines

Parkinson’s law states that “work expands so as to fill the time available for its completion.” But in the end, you’re still aiming to get something finished. That’s where deadlines—even the self-imposed kind—come in handy.

For some writers, it’s the glorious inspiration of last-minute panic that helps shepherd their project across the finish line. For others, the ideal motivation might come from a kind of external pressure—the public declaration, perhaps via social media, that you’ll reach a given milestone by a certain time, for instance. Or the fear of letting someone down. Leveraging that anxiety so it spurs you onward might be all the more reason to let that person know exactly what you’re trying to accomplish, and when.

Phyllis Korkki, a New York Times editor whose book is subtitled “How to Complete Your Creative Project Even If You’re a Lazy, Self-Doubting Procrastinator Like Me,” has remarked that for some folks, making a friendly bet on your ability to hit a deadline, or even hiring a stranger to keep hectoring you through it, might factor into the fix.

Lastly, a deadline can help to enforce your requisite alone-time, lest this ritual feel overly selfish. Consider this entry from the glossary of Jonathan Kern’s Sound Reporting, a seminal guide for anyone writing for the ear:

Crash: To work on a deadline—often an imminent deadline. If you’re crashing, you don’t have time for socializing; phone calls to reporters or editors often begin with the question “Are you crashing?”—and if the answer is yes, the caller apologizes and hangs up.

Key takeaway: the person writing on deadline isn’t sorry; the person bothering them is.

Save editing for later

One other consideration worth keeping in mind as you march toward your new goal: writing is one task; editing is another. It’s often easier and more efficient to cull what’s worth keeping from an overlong draft than it is to try to prune out everything but the most scintillating bits as you go along.

The Nobel Laureate Bob Dylan’s initial draft of his iconic work “Like A Rolling Stone” ran to some 10 pages, for instance, before he was able to whittle it down to four verses. Barbara Kingsolver, the Pulitzer nominee and frequenter of bestseller lists, frames this point perhaps even more starkly:

I write a lot of material that I know I’ll throw away. It’s just part of the process. I have to write hundreds of pages before I get to page one.

Whatever your goal, big or small, go easy on yourself—and get started.

Thursday 25 August 2016

Strikethrough and Why It’s so Popular

A very long time before any of us was born, there were no computers, typewriters, or printing presses. Books were written by hand, on pieces of specially treated leather called parchment or vellum. Back in medieval times, books were not only written but also illuminated, embellished by colorful drawings. And the lettering, even though you might not be able to read it easily, is a testament to the skill and patience of the scribes who wrote them.

Just think about the untold hours spent over rather expensive pieces of leather, writing page after page . . . only to make a mistake in the last sentence. Those things happened, of course, and there were a couple of ways scribes dealt with them. Sometimes, they were able to scratch the mistake off the surface of the parchment. But when that wasn’t an option, they sometimes resorted to drawing a line through the mistaken word—and the strikethrough was born.

Today, we understand a strikethrough intuitively as either crossing out something that is wrong or as crossing out items on a list. There’s nothing like crossing out items on a long to-do list, but also nothing like seeing your article studded by words (or even sentences) crossed out by your editor. But these days, the strikethrough has begun to serve yet another purpose.

If you like to spend a lot of time reading articles online, or hanging out on message boards or forums, you’ll notice that there’s usually nothing wrong with the words that have been crossed out with a strikethrough. This is because, today, on the Internet, a strikethrough is a way of saying something without really saying it. For example, a writer might use a strikethrough to indicate her own thoughts on the subject she’s writing about in a quick and annoying funny way. Did you catch that? The strikethrough is becoming the written equivalent of coughing and saying something at the same time, or mumbling something that you might not want to say out loud, but also wouldn’t mind for people to hear. You might also use the strikethrough to discern between official facts and either your opinions or things that are not official but are known by everyone. If you’re a journalist who does this, you might be accused of opinion journalism. You’re not likely to find a respectable media outlet that uses strikethrough in this way, at least not when reporting.

If you do see strikethrough text on the digital pages of a very serious media outlet, it’s possible you’re looking at information that was corrected after the original text was posted online. When this happens, some websites make a note of revisions at the bottom of the article. However, some use the strikethrough to the same effect—to show that they’ve made a mistake. So traditional media might still use the strikethrough in the traditional way, but new and user-generated media might use it for irony, humor, plausible deniability, or commentary.

Tuesday 23 August 2016

7 Quotes on Imposter Syndrome That Will Help You Gain Confidence

“They all know. It’s only a matter of time until I’m called out. I’m a fraud.”

How many times has a similar line of thought traipsed seductively through your consciousness? An estimated 70 percent of us will likely experience at some point the feelings of inadequacy and “fakeness” that accompany imposter syndrome.

While people who experience imposter syndrome—feelings of failure and “pretending”—often experience higher rates of burnout, job dissatisfaction, and stagnancy, they also tend to be successful, as researcher Valerie Young shows. This is likely because many sufferers are perfectionists and over-achievers who are more likely to put in extra time and effort to counteract any perceived justification for their anxieties.

In fact, many of the most successful people in the world have struggled with imposter syndrome. Though it is critical to understand that feeling like a fraud is not a requisite for success, many accomplished people struggle with it from time to time and achieve amazing things in spite of it. There is hope that you can overcome imposter syndrome.

The Poet

I have written 11 books but each time I think ‘Uh-oh, they’re going to find out now. I’ve run a game on everybody, and they’re going to find me out.’

—Maya Angelou

Despite her own self-doubt, Angelou was a fiercely accomplished person. She was nominated for the Pulitzer Prize and a Tony award, won five Grammys for her spoken recordings, and served on two presidential committees. All this while also charming readers with her honesty, vulnerability, and personal fortitude.

The Executive

Every time I was called on in class, I was sure that I was about to embarrass myself. Every time I took a test, I was sure that it had gone badly. And every time I didn’t embarrass myself — or even excelled — I believed that I had fooled everyone yet again. One day soon, the jig would be up … This phenomenon of capable people being plagued by self-doubt has a name — the impostor syndrome. Both men and women are susceptible to the impostor syndrome, but women tend to experience it more intensely and be more limited by it.

—Sheryl Sandberg, Lean In

Sheryl Sandberg is the Chief Operating Officer at Facebook. In addition to being an accomplished tech executive, in her book Lean In she explores the ways women (and men) can make a welcoming and diverse working environment that encourages women to pursue leadership. She has inspired millions of women to advocate for themselves professionally and push through feelings of inadequacy.

The Comedian

The beauty of the impostor syndrome is you vacillate between extreme egomania and a complete feeling of: ‘I’m a fraud! Oh God, they’re on to me! I’m a fraud!’ . . . just try to ride the egomania when it comes and enjoy it, and then slide through the idea of fraud.

—Tina Fey

Tina Fey has a host of successful comic ventures to her credit, including the television series 30 Rock and Unbreakable Kimmy Schmidt, the fan-favorite film and endlessly quotable Mean Girls, and the hilarious and well-received book Bossypants, among much else. For her, beating imposter syndrome to continued achievement means riding the waves of validation when they come and recognizing that the phases of self-doubt are impermanent.

The Athlete

Every time I go to a game I always have that fear of losing or a sense of failure. You always have that fear of losing but you always have that confidence of winning. You never want to come off the field thinking you could have done more or given more.

—Darren Lockyer

This accomplished sport commentator and a former Australian rugby player, Darren Lockyer, is considered by many to be the best rugby player of all time, with numerous medals and awards, as well as a record winning streak in his pocket. Part of his success was derived from learning to tap into the fear of not doing enough to push him to his limits so he could leave the field with pride.

The Student

So I have to admit that today, even 12 years after graduation [from Harvard], I’m still insecure about my own worthiness. I have to remind myself today, You are here for a reason. Today, I feel much like I did when I came to Harvard Yard as a freshman in 1999 … I felt like there had been some mistake — that I wasn’t smart enough to be in this company and that every time I opened my mouth I would have to prove I wasn’t just a dumb actress. … Sometimes your insecurities and your inexperience may lead you to embrace other people’s expectations, standards, or values, but you can harness that inexperience to carve out your own path — one that is free of the burden of knowing how things are supposed to be, a path that is defined by its own particular set of reasons.

—Natalie Portman, Harvard Commencement 2015

It seems that Natalie Portman, a multiple Golden Globe winner, Academy Award winner, and Harvard graduate, should have little reason to doubt herself. However, she has spoken openly about her fight against imposter syndrome and how she negotiated the feelings of fraud—accepting that she is striking her own path and doesn’t need to carry the “burden of how things are supposed to be.”

The Novelist

I am not a writer. I’ve been fooling myself and other people.

—John Steinbeck

John Steinbeck was a prolific American author who wrote the Pulitzer Prize–winning Grapes of Wrath—a classic in the American literary canon. Despite his success with Grapes of Wrath, he fought feelings of inadequacy. His work, in spite of his doubt, serves as a lesson for why you should “fake it until you make it.”

The Musician

It’s helpful to have some arrogance with paranoia . . . If we were all paranoia, we’d never leave the house. If we were all arrogance, no one would want us to leave the house.

—Chris Martin

Chris Martin is the Grammy-winning lead singer of the internationally acclaimed band Coldplay. He has served as frontman throughout the band’s twenty-year career while also being quite outspoken about his self-doubt. Finding balance between his arrogance and his paranoia, or at least appreciating both, allows him to harness the benefits of each when they arise.

Friday 19 August 2016

Everything You Need to Know on How to Write a Reference Letter

You’ve been asked to write a reference letter—nice! Being asked likely means you’ve come far enough in your career that your endorsement is meaningful. At the very least, it means that someone you know personally values your opinion of them.

Reference letters are a staple of modern communications. At some time or another, almost everybody needs one for things like job applications, internships, college or grad school applications, or even volunteer opportunities. It pays to know how to write them. Fortunately, letters of recommendation follow a standard format.

Before You Write a Reference Letter

There are a few things to consider before you sit down to recommend someone. While it’s flattering to be asked, keep in mind that your endorsement may become part of a personnel file, so it’s important to be sure it’s something you’re willing to stand by for the long term. Also, some companies have policies forbidding employees from granting references. Before you give someone your stamp of approval, be sure your company approves of the practice.

Here’s a tip: You’re doing the reference seeker a solid, so be sure to ask for things that will make the process easier. Have them provide a copy of their resume or a fact sheet so you don’t have to look up things like job titles and employment dates. Information about the position or program the person is applying for will also help.

Turning Down a Reference Letter Request

What should you do if you need to turn down a request for a reference letter? The answer depends on the situation.

When You Can’t Honestly Recommend the Person

What happens if you’ve been asked to provide a reference for someone you don’t feel comfortable recommending? Let’s say their work ethic or the quality of their work isn’t up to your standards. It’s acceptable to decline politely with a generic response like, “I don’t think I’m the best person to write you a reference.” There’s no need to give specific reasons.

When You Don’t Know the Person Well Enough

Do you really know the person you’ve been asked to recommend? If you don’t know enough about the quality of their work to say glowing things about them, it’s best to turn down the request. Simply say, “I’m sorry. I’m flattered that you asked me for a reference, but I don’t feel I’m familiar enough with you or your work to write one.”

How to Format a Reference Letter

Most letters of recommendation follow a standard business letter format. Although you’ll have to fill in all the blanks, having a template to follow makes the process a bit easier. Here’s what a reference letter should include.

Your contact information and greeting. It’s a good idea to include your title, phone number, and (if you’re not emailing the recommendation directly) your email address. Open your letter with a formal greeting.

An opening paragraph introducing yourself. Tell the recipient who you are, and why you’re qualified to recommend the person you’re writing about. Include things like how long you’ve known or worked with the person, and in what capacity (as a supervisor, advisor, etc.).

Details about the person you’re recommending. Talk about why this person is qualified. What personal attributes make them a good worker or student? What skills do they bring to the table? What accomplishments have you witnessed or been a part of? If you can include a brief example to illustrate the person’s qualifications, all the better.

A closing and signature. Your closing should reiterate why the person has earned your endorsement. If you’re open to being contacted with further questions or for a verbal recommendation, indicate that. Sign off formally.

Reference Letter Sample

Wile E. Coyote has been asked to write a letter of reference for an intern he directly supervised. Here’s an example of the correct format for a hard copy (or pdf attachment) letter of recommendation.

Wile E. Coyote Director of Manufacturing Acme Corporation 1234 Mesa Loop SW Albuquerque, NM 123456 (123) 456-7890 | wile_e_coyote@acmecorp.com

Elmer J. Fudd Fudd Mansion & Yacht, Inc. 5678 Wabbit Season Way Hollywood, CA 90123

Dear Mr. Fudd,

It is my pleasure to to recommend Road Runner for a courier position with your company. Road worked as a courier intern in Acme Corporation’s Albuquerque office from March to July 2017. During this time he was under my direct supervision.

In his brief time with Acme, Road demonstrated exceptional speed and agility as a courier. His deliveries are timely, and he is always polite and professional. His remarkable ability to think on his feet has gotten him through many high-stress situations. He is always calm, even under pressure. He has shown willingness to take calculated risks and go the extra mile.

Although Road is generally quiet, he has a courteous manner and is excellent with customers and colleagues alike—he truly never bothers anyone. I believe he takes great joy in his work, because he always seems as though he’s having fun. I’ve enjoyed having him greet me daily with a cheerful “Meep meep!”

I believe Road would be an asset to any employer. I do not hesitate to give him my wholehearted recommendation. I look forward to closely following his career trajectory. I’m certain he will go far. If you have any questions, please don’t hesitate to contact me.

Sincerely,

Wile E. Coyote

A Note About Email Reference Letters

When you’re sending an email reference letter, it’s not necessary to include your address or the recipient’s contact information. Instead, include a subject header like:

Letter of Reference: Road Runner

Place your contact information below your signature, like this:

Sincerely,

Wile E. Coyote

Director of Manufacturing

Acme Corporation

(123) 456-7890

If you need more inspiration, visit The Balance for samples of different types of reference letters.

Here’s How to Write a Blog Post Like a Professional

You sit down. You stare at your screen. The cursor blinks. So do you. Anxiety sets in. Where do you begin when you want to ...